Link Exchange Emails

I get several Link Exchange Emails a day, and the majority of them go straight into the trash bin. What makes the difference between a Link Exchange email I will read, and one that I wont even open? Simple: the subject line.
Even with a good subject line, if I can be convinced to open such an email, the majority are scanned and deleted within 2 seconds. I received an email just this morning with a subject line that was a good example of an email I wont open:
We Link To “http://www.selfstartersweeklytips.com” - Please link back : )
Most Link Exchange emails will try to leave you feeling obligated to return the gesture. Dont. Just because someone links to your website, doesnt mean you should link to theirs.
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